This meme didn’t come from a stock photo. Zoe Roth’s dad caught her looking a little too happy during their local fire department’s live drill training, posted it on the Internet, and memers took over.

The photo began circulating the internet with the caption “Ermahgerd Gersberms,” which translates to “Oh my god, Goosebumps.” Ah, the simple highs of a Scholastic book fair. From there, it took off with nonsensical pronunciations of other items that only the Internet could understand.

Dad Joke Wolf