The Rise of Mobile Device Web Browsing

Phones and tablets make up roughly 54% of device market share worldwide, according to Statcounter. Ever since the launch of the iPhone in 2007, phones have become our personal companions. Tablets have also become a popular choice among those with casual computing needs. It should come at little surprise that users frequently browse the web with these devices. Mobile devices have been mainstream for about 13 years now. Yet, it’s curious to still see that many websites do not account for mobile devices.

Before Smartphones were Mainstream

Back in the day, many websites had multiple versions to cater to different screen sizes. Many websites that did not have separate versions used web slices and tables. Web slices and tables did not resize well. On many websites, mobile users would have to scroll around a website both vertically and horizontally, the user experience would be negatively affected. The lack of of proper layout scaling often made finding important information difficult. Luckily, technologies have improved that allow websites to look good on all devices.

Along Comes Responsive Web Design

What is responsive web design (RWD)? A website design is responsive if it can resize to any screen size. There are many reasons why responsive layouts are important. A responsive design can increase the reach to potential customers and clients on mobile devices. Google recommends responsive web designs for serving smartphone users. Responsive websites have the best chance of performing well in the search results, according to Google.

Another huge benefit to responsive websites include lower bounce rates. Since a responsive layout provides a better experience for users, they will be more likely to stay on the website longer. Maintenance is also much easier with a responsive design as there is only one version of the site. These these reasons paint a picture of the importance of responsive web design in 2020.

What to Look For

If you are looking to have a website designed, it is very important that you find a web designer who offers built-in responsive design. The ability to for a website to resize to any screen size should not come at an extra cost. It should be no excuse that in 2020, 13 years after the first iPhone, that web designers charge extra for a responsive website. It is also important that a responsive web design keeps the user experience and design intact. It’s not difficult for web designers to create responsive web designs. However, a great website design is one that keeps the content and user experience together.

If you are looking for a responsive web design, we would love to build a solution for you! Please visit our website at https://yorkcs.com/contact-us and let us know how we can help.

Why Responsive Web Design Is Critical in 2020