Simple Tips For Becoming an Influencer From Raphael Gomes

If you are interested in becoming an influencer, there are a number of things that you need to keep in mind. There are plenty of people who regularly post content on YouTube and Instagram, but not all of them are able to achieve success. That’s because a lot of people often fail to realize exactly what it’s needed to become a successful influencer. 

Raphael Gomes, one of the most popular YouTubers right now, has been a beacon of inspiration for many people who are interested in becoming an influencer. He has a net worth of above $90m and is one of the most quickly growing YouTubers in the world. 

He has more than 2 million subscribers, and his videos have garnered over 340 million views. He is known for the Cooking with Raphael video series, and he even won the award for Youtube’s Next Vlogger in 2013. Here’s what he says he owes his success to. 

Be honest with agencies and brands: your commitment is needed so that you do not deceive your audience or your sponsors, since the trust of an entire work team and that of your followers is placed in you. If you have already created an engagement with your target audience, manage the actions to take yourself and do not slow down your activity unjustifiably. This can show disinterest and little empathy with brands and with your community. You could have consequences that seriously affect your image.

Show the world who you are : the most important thing about a person's influence on social networks and platforms is the resonance that their words and / or actions can carry. Brands seek to align their products or services with certain sectors of the population and if they noticed you, it is because they have seen that you can be a sender of the message. You have to be aware that your presence makes you a reference and a role model for your audience, be cautious and have autonomy in your actions.

Become a fan of your fans : take care to know your audience very well, it is essential when a brand wants to approach you to work. In this way, you will be able to match with the brand, with your audience and create important alliances that will last. One way to understand your audience is by tracking the comments and messages on your social networks / platforms or even doing short surveys to find out what your audience thinks and what they want. The result will be the appreciation from the community you are creating, as well as the recognition from the brands that will value your intention.

Align with your allies: unity is strength, the influencers around you are not your enemies or your competition, they are your counterparts, you can learn various things from them (even new skills), and they can also learn from you. It encourages encounters, meetings or even collaborations that, in addition to expanding your social network, will be helpful in making new followers fall in love.

The number of followers does not matter: you do  not have to overwhelm yourself if you have few followers, the important thing is that they are faithful to you and your messages are echoed by them. This is important for many brands since not all choose to resort to the top influencers or the niche ones. What interests them is the quality of your work and, therefore, it is vital that you always take an interest in your target audience.