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Instagram Marketing - Best For SEO

OqticMay 16, 2018, 11:52:10 AM
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Instagram is one of the most popular and engaging social media apps. Over 700 million monthly users are active on the site. 90 million photos are posted every day. Instagram launch in 2010. It is full-fledged, global platform that allows brands to humanize their relevant content, recruit new talent, show products and inspire their audience.

More people come and connect with your brand and follow you. Instagram is a great social app for growing brand awareness and introducing new products.

Let us explore why best website design and development companies in business use Instagram Marketing to grow clients social search network which help them to get established as a brand.

Instagram marketing tips

1. Choose 1 to 2 main goals:

If you are new to Instagram and preparing to share your first post then its important start with clear goals in mind. A goal will help you to define your strategy on Instagram. Create content that will help you to achieve your targets. Here is some common feature to choose from:

          o Build your community.

          o Show your products and services.

          o Increase awareness of your brand.

          o Show your company culture and values.

          o Advertise to potential customers.

          o Increase brand loyalty.

          o Share company news and updates.

2. Take advantage of free Instagram tools.

Instagram just started to roll out business profiles. Just connect to Facebook’s business page. Business profiles have access to analytic, Insights giving users access to impression and engagement data. A business profile allows you to create and publish Instagram ads without needing to use Facebook’s advertising tools. You have unlocked the free perks that come with a business profile. You start using them to track metrics and understand your audience. 

3. Leverage Sponsored Ads.

Instagram advertising is here to stay. You should try to reach out to your target audience in a cost-efficient manner. The ads are engaging and non-intrusive, which can help you get a better conversion. Create both Image and video to promoting your product and service.

4. Choosing the Right Profile Photo.

For Business profile will be one of the first things people see when searching for a visiting. Keep your image consistent with your brand.

5. Optimizing Your Instagram Bio.

First, you need to optimize your Instagram bio and keep content direct and concise. Your content should be very personal to your brand. Instagram bios have a 150-character maximum. In your bio, you can add website clickable URL's which generate traffic to your site. 

6. Interact with followers to spark growth.

If someone leaves a comment on your posts, it’s your responsibility to reply and thank them. That simple step can create a loyal customer to promote your brand. Create a post and tags friend who love your brand. 

7. Track the Right Metric.

Your Instagram performance is the first step to improving it.

          o Follower growth rate.

          o Engagement rate.

          o URL Clickthrough rate.

8. Using Hashtags.

Every social media knows the value of Hashtags and play the role. But finding the success on Instagram is to use Strategy. In Instagram 2 type of Hashtags are using.

          o Brand or Campaign Specific hashtags.

          o Content Hashtags.


How can we help?

Do you use Instagram for SEO? Do you how Instagram is right for your business?

We are Oqtic Softwares - the best SEO Company in India, and we offer tactical and strategic consulting so you can monetize your online presence through Social Media Marketing. Contact us for a complimentary quick consultation to discuss how your website’s user can convert to potential clients.